Front Cover of How You Find A Job Fast

Published by:
Ideapage
7413 Hamilton Ave
Cincinnati, OH 45231
USA
513-521-7307

ISBN 978-937201-12-8

2nd Edition
Copyright © 2011 Don Schenk & Ted Leithart
All rights are reserved. No part of this book may be reproduced or transmitted in any form without the written permission of the author, except as may be permitted by the doctrine of fair use or other applicable law.
Disclaimer: The purpose of this book is to educate. It has been written to provide information to help you in your career, and your job-search, and job-interview efforts. This book contains information on career and job-search, and job-interview only up to the publishing date, therefore, this book should only be used as a reference—not as the ultimate source of career, and job-search, and job-interview information. Obviously we cannot guarantee you will be hired.
Every effort has been made to make this book as complete and accurate as possible. However, there may be mistakes in typography or content. It is your responsibility to evaluate the accuracy, timeliness, completeness, or usefulness of the information contained in this book.
The authors and publisher do not warrant that the information contained in this book is complete and shall not be responsible for any errors or omissions. THE AUTHORS AND PUBLISHER SPECIFICALLY DISCLAIM ANY WARRANTIES CONCERNING THE ACCURACY, USEFULNESS, TIMELINESS, OR COMPLETENESS OF THE INFORMATIONAL CONTENT IN THIS BOOK. Accordingly, neither the authors nor publisher shall have any liability or responsibility to any person or entity with respect to any loss or damage caused, or alleged to be caused, directly or indirectly by informational content in this book.

Contents

5- Summer Job When There Were Few
7- Most Important Skill Most Never Think About
10- Downsized, Fired, Kicked Out, Let Go – It Hurts
13- You Are Unique
16- What Do You Do?
19- How Did You Define Your Perfect Employer
23- What About Advertising Yourself On Websites?
25- What Do You Do Best?
29- Leading Employee Advantage Profile
32- Very Important Wording During The Interview
33- The Master L.E.A.P. Form
39- Are You Confused Yet?
40- Specific L.E.A.P. Example #1- Account Exec.
43- Specific L.E.A.P. Example #2- CSR - Retail Sales
46- Specific L.E.A.P. Example #3- VPres. Marketing
49- Specific L.E.A.P. Example #4- Engineer
52- Specific L.E.A.P. Example #5- Machinist
55- Cover Letter Using Some L.E.A.P. Information
58- About Resumes
64- The Business That Is You
72- Step 1 How Can You Best Benefit The Employer
74- Step 2 Be Unique
81- Step 3 Be Specific
82- Step 4 Personal Commercial
85- Step 5 Integrate Your Personal Commercial
90- Step 6 Deliver On USP Promise
92- Greek Magnate
93- Things Not To Do
94- Pass The Ashtray Please
96- Food
97- What If This Had Been A Job Interview?
99- What To Do About Rejection
101- Time, Surprise Questions and Body Language
103- Your Confidence Building Secret Weapon
109- To Keep The Job Or Be Let Go Again
111- When The Business Owner Is The Interviewer
114- So Where Do You Go From Here?
118- This Common Hiring Mistake Can Help You
122- The Career Course
123- About The Authors

3-4

Summer Job When

There Were Few

   A teenage fellow wanted a summer job - a fact, he told to his parents. While his parents thought their son’s wanting a summer job was a good idea, they were convinced he would not find one in a bad economy. His doubting father said, “You’re not going to get the job. You’re not going to get one at all.”
    In teenage fashion the young man said, “Yeah, well whatever,” and proceeded to ignore his parents. He reviewed the “help wanted” classifieds in the newspaper and online, and he found a job he believed he could get. The advertisement noted that all applicants should show up at a specific address the next morning at 8:10.
    He arrived early at 7:35 and was surprised to see another 23 people lined up and ready to apply for the same position. He looked over his “competition” and realized that all of the applicants looked just as able to do the job as did he. However, HE wanted the job! He saw the others as his competitors.
    The following question formed in his mind, “How can I get ahead of these other 23 and get the attention of the hiring manager - the boss?” What did he do? He thought about it, came up with a plan, and took action! Here’s what happened:
    He got out a piece of paper, wrote something on it, walked over to the administrative assistant, handed her the piece of paper and said “It’s urgent that your boss gets this note immediately!”
    The assistant read the note, smiled, then walked the note to the boss. The boss looked at the note and began smiling as he read, “Dear Sir,

I am the 24th applicant in line. Don’t hire anyone until you see me!”

Of course this youngster got the job !

Why did his little "stunt" work? Innovation in job-search is the act of presenting yourself in a new way the interviewers are not seeing from everybody else. Most people come to job-search with a standard resume and a standard cover letter. You want to stand out above all these other people. The young man in this story made a positive impression because he was willing to be different in a positive way. By writing the note and having it delivered to the interviewer, he demonstrated his willingness to take action.
If YOUR cover letter talks about some of the things you are going to do when you first start working for the company, you will be more likely to get a chance to interview, because almost no one is doing that. And when at the interview you present the interviewer with a piece of paper outlining what you are going to do, who you are going to ask for advice, and how you are going to help the business, YOU will suddenly put yourself way ahead of others.

In "How You Find A Job Fast" Ted and I are
going to show you exactly how you do this.

The Most Important Skill
People Never Think About

   The only thing permanent, the only thing that always seems to happen is change.
    In your previous job-search efforts you probably had an easy time finding a new job. Today, when you try finding a job the same way you used to, that way fails. In job-search, just opening the phone book and calling businesses hit-or-miss as you go through the Yellow Pages is not going to work. Asking them to keep you in mind is not going to work. The person you talk with on the phone might even seem kind hearted as they listen to you, but that is not going to get you hired.
    Do you answer random classified advertising online, or put advertising about yourself into online classifieds, then find yourself wondering why no one is responding to you?
    Are you mailing out resumes and expecting your previous job experience to be something that will get you a new job? Do you think what you used to do will work in today's market, when instead you could suggest to a potential employer how they can best use your talents, your knowledge, and your ability?
    Today you must demonstrate to an interviewer how it is you will help the company. You must have a plan to show you will take initiative and spell out what you will do to make life easier for the employer. You must do so to break through the not-so-friendly process of job-search, and you must demonstrate to prospective employers the exact ways you will be an essential employee.
When you do what we will show you how to do, and use it in your job search, you can be the one they remember, the one they...

put at the top of their hiring list which gives you a better chance of being the one hired for the job.
    Your competition is not just calling every person they know and asking, "Are you hiring? Do you know anybody who is?" Your competition is not sitting on its backside waiting for employers to call them. Your competition is not waiting for prospective employers to figure out how to use their skills. Instead, your competition is telling the employer exactly how, what it is they used to do, now relates to the prospective employer, and showing how they can help the employer.
   Your competition is coming up with a way to say to the prospective employer, "You need me. You cannot live without me. I AM the one you want. Here is why... blah, blah, blah." Your competition is saying to the employer, "You cannot do what it is you need to do, without me."
    You need a way to demonstrate why you are the one person the business should hire. You need a way to let them know exactly how you will help them have a better business, how you will help solve their problems.
    You only have a few moments to make a great first impression. And since only a tiny fraction of communication consists of the actual words spoken, the rest is body language and appearance. It is how you look, what you do, and what you say during the first 30 to 40 seconds of a job interview that will most impress the interviewer – or perhaps most "un-impress" the interviewer. First impression is most important.
    If the interviewer is a Human Resources employee, or if the interviewer is a manager or office manager, the interviewer will be looking at you from the viewpoint of, "Can this person do the job,

get along with others without rocking the boat, and make me look good because I hired the correct person for the job?"
If the owner of the business is conducting the interview, the owner is looking at you from the viewpoint of, "Can this person do the job, not steal from the business, get along with other employees, please my customers, and help me have the time to increase my business?"

There Are Three Obvious Strategies and Three
Not-So-Obvious Strategies To Getting Hired

Almost everyone knows the three obvious ways to make a great impression:
1. Well dressed for the type of job,
2. Friendly smile, and handshake greeting, while making good eye contact
3. Open, attentive body language -- not folding your arms -- or slouching in the chair.

But there are three Not So Obvious ways:
1. Make yourself stand out above all other job applicants with a L.E.A.P. (I will explain what a L.E.A.P. is in a few moments.)
2. Get the interviewer involved in the ways you will help the company
3. Make the interviewer feel good about hiring you

At the end of the interview you keep control by asking a simple question like, "What is the next step? Where do we go from here? What are you looking for from me? How can we follow up on this?"

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Downsized, Fired, Kicked
Out, Let Go – It Hurts!

    It is not your fault. You didn't cause it. But knowing you are not at fault doesn't make your fear go away. Knowing so doesn't get you another job quickly.
    Allen worked for a large, consumer goods company – more than 30 years. When he reached his mid fifties, the company downsized him. Fired! Let go because they could replace him with someone cheaper. The company tossed him away like a bag of trash.
    Trisha arrived at work one Friday morning only to find an "Out of Business" sign on the front door! She was the manager. They didn't even tell her they were going to shut it down! She found the door locks changed, now her key would not open the door.

Poof! Just like that. No job. No warning.

Edward worked for Fortune 100 aerospace industry company, and found himself downsized – out the door. Each month he had a large payment due on the loan for his house. Yes, he was over extended. Sixty percent of his take-home check was paying his home mortgage payment. He instantly became financially upside down, with no way to pay his mortgage. Talk about panic!
And Edward had such a narrow field of expertise that he had very few potential employers, which made it difficult for him to find another job. With twenty-nine and a half years of service to that company, he requested to come back and work a minimum wage job for the next six months so he could receive his pension. The company refused.

Sound familiar?

You are not alone, and that makes job-search so frustrating. Many other people are job-searching right now, at the same time as you, now you have competition. But you will soon have a "Secret Weapon," - an arsenal of strategies including your L.E.A.P. Profile, because…

You Are About To Discover How You Find A Job Fast!

   I met a gentleman who works in Human Resources for one of the major airlines. We were at a social function, and had some time to talk during which we compared interviewing techniques, and swapped stories about some of the job candidates we each had met. He had good stories and horror stories about some of the people he had interviewed.
    As he described his interviews, he said to me, "We schedule a half-hour per interview, but I almost always know within the first 30 or 40 seconds if I am going to hire that person."
    Like him, I find I almost always know within 30 to 40 seconds whether or not I am interested in hiring someone I am interviewing! Yes, it's that quick. And this is why we are going to show you how to make the magic happen during the first 30 to 40 seconds of your interview.
    While speaking with him I was thinking about our L.E.A.P. form and I asked him, "What would you do if someone handed you a. ___________________?" And I described to him the simple L.E.A.P. form you are going to discover in this book.
    Then I said to him the "special comment" we are going to suggest you say to the interviewer as you hand over your L.E.A.P.

And he said, "I'd hire them on the spot!"

Let that sink in a moment. He would hire that person "on the spot." Like right now!
That is why your L.E.A.P. form can put you at the top of your interviewer's hiring list. We have made a downloadable copy of the form for you to just fill-in. You will see the Website location in just a few pages from now. And we will even give you the words to say as you hand your L.E.A.P. form to the interviewer. Also because you are going to include some of the information from it in your cover letter, you will have a head start.
Some of what you will read in the first part of this book may seem obvious to you, but since each individual is at a different place on the path to job-search, Ted and I will first cover a few important basics. The part of this book that is NOT obvious is the L.E.A.P. Form. Few job-searchers know to use it, or have even heard of L.E.A.P. It will be a revelation to you. And, as you will soon see, we have done all the lay-out work for you as a downloadable form from a "secret" Website list on pages 29 and 33 in the book.

You Are Unique

There is a concept in business called a USP -"Unique Selling Proposition." In its USP a business answers the question customers ask, "Why should I buy from you?" The business presents itself in a unique, favorable way by telling potential customers what it does that other businesses don't do.

For example:

"Glasses ready in about an hour" – Lenscrafters

"Fresh, hot pizza delivered in 30 minutes or less,
guaranteed" - Domino's Pizza

"When it absolutely, positively has to be there
overnight." - FedEx

Similarly a prospective employer is asking YOU, the question "Why should I hire you instead of hiring someone else? How are you better for us?"

Keith O'Brien is an executive headhunter, he also happens to be married to one of my cousins. At a family get-together, he and I were conversing about job interviews when he described a process he teaches to his clients. He advises job candidates to write a proposal about how they will fit in at the new company, and write what actions they will take over a 12 week period. It proved to be the simple way to show how a job candidate is uniquely suited

for the job, and from this concept came our L.E.A.P. - which stands for Leading Employee Advantage Profile.
Robin was a customer of mine before I sold my retail business. Years ago during the early part of her career as a pharmacist she developed her own personal profile, which she would give to an interviewer. This was in addition to a resume and cover letter. Again it too became our L.E.A.P.
Ted and I combined her profile idea and Keith's 12 week profile with the concept of, "Why should I hire you instead of someone else?" And we took it to the next level.

That which makes you unique to the prospective
employer is called your "Leading Employee
Advantage Profile" – your L.E.A.P.

   We are going to show you exactly how to develop your L.E.A.P. in a simple, written form for you to give to a prospective employer. In fact it is already done for you and you can download it from the Website location we will give you. Then basically you just fill-in the blanks.
    You will also include part of you L.E.A.P. with your cover letter, and you will hand your full 3 or 4 page L.E.A.P. to whoever interviews you for the job, then watch the "magic" happen as the interviewer realizes you are perfect for the position.
    In addition to learning exactly how to make your L.E.A.P, from this book, at our Website you can also discover what to do during an interview to build almost instant rapport between you and the interviewer, how to bring yourself "up" emotionally if your job-search has you feeling a little bit down and what you can do to

help advance your career in the future.
    Whatever it is you have done so far in your career, whatever it is you have used to get to where you are, you can't continue to depend on it to work for you in the future, because change is constant. This is true for your job search, and this is true once you are in the job. People who are willing to keep learning are the ones who get ahead.
    Recently my wife told me about a local business that had 4 job openings, and when they advertised to find someone to fill those positions, more than 1,100 people applied! If you were applying for any of those 4 positions, would you know exactly what to do to make yourself, almost instantly become one of the top candidates for the job?
    If you don't do this, someone in your competition, (all of the other people applying for this job), may present themselves in a better way, and you will lose. When you do what we will show you and use it in your job search, you will be the one they remember – the one they put at the top of their list, and you will gain a higher probability of being hired.